Jewelry Articles

How to Sell Jewelry For The Best Prices

November 13, 2017 - Jewelry Articles
You may have decided to sell jewelry for a multitude of reasons. Maybe you have been holding onto an engagement ring from an ex partner. Perhaps you have fallen out of love with an old favorite or have an overflowing jewelry box.

No matter your reason for selling jewelry, it is an easy way to raise cash and cover any expenses you may have. Keep reading to learn how you can safely sell your pieces and get the best price.

Get answers to the following questions:

How to sell jewelry

Follow our 5 simple steps to sell your jewelry.


Complete our online
valuation form


Receive your initial valuation
by phone or email


Ship us your items fully insured
via FedEx at no charge
or make an appointment


A member of our team will
contact you with a full
valuation and offer


If you accept, payment can be
received within 24 hours

By selling your jewelry to WP Diamonds, you are choosing to sell safely and quickly for the best price. The advantages of working with WP Diamonds include:

  1. Free online quotes: simply fill out our online form to receive yours.
  2. Sell online or in person: The option of getting a final price for your jewelry either via appointment or through our free and insured overnight shipping service. Should you choose not accept our final price, we simply mail your jewelry back to you at no cost.
  3. Free service: No commissions or hidden fees, so the offer we give you is the exact amount of money you will receive.
  4. Fast: Our entire process can take as little as 24 hours.
  5. Trustworthy: You can trust our A+ rating from the Better Business Bureau and reviews from hundreds of satisfied customers.
  6. Jewelry Experts: Our diamond and jewelry experts have decades of experience in the industry. We have the knowledge and connections necessary to get you the best prices.


designer jewelry


Where to sell jewelry

When considering where to sell jewelry, there are a few options available:

  • Expert Jewelry Buyers: Specialized jewelry buyers, such as WP Diamonds, have GIA trained gemologists who can accurately price your jewelry. Online buyers do not have the same high overheads as brick and mortar stores and as specialist jewelry buyers they have the industry connections to offer the best prices. Get your free price quote here and sell jewelry to the industry experts.
  • Pawn Shops or Consignment at Jewelry Store: Pawn shops offer a fast and easy way to get cash for your jewelry. However, pawnshop workers are not jewelers or gemologists that can accurately assess your jewelry. You will therefore be opening yourself to underselling. Consignment, much like auction is a long process of waiting for an offer to be made.
  • Auction Houses: These have diamond experts on staff who can evaluate the characteristics and value of your jewelry. However, you will need to wait for an auction to be held and an interested buyer to be present. Therefore this is a process that can take months and there is no guarantee it will sell. Remember that the auction house will also take a cut of your final price.
  • Online Ads or Online Auction: With sites like Craigslist, it is easy to put your jewelry up for sale and name your price. However, much like selling at auction, you cannot be certain how long it will take for you jewelry to sell or that it even will. Be sure to exercise caution and not to share any unnecessary personal information. When you do meet the buyer, always meet in a public place with a friend or family member. 


How much is my jewelry worth?

Keep in mind that the resell value of your jewelry will not be the same as when you first bought it. Diamonds jewelry and branded jewelry, for example, typically resell for 25% to 50% of their original price, depending on a variety of factors. To receive your price quote from the experts today, simply fill out our online form.

Useful information to include when filling out the online form:

  • Photos of the receipt at the time of purchase
  • GIA report number
  • Photos of any paperwork that came with the jewelry at the time of purchase
  • Whether or not you have the original box and papers
  • The specific jewelry brand and jewelry collection name
  • Photos of your jewelry
  • If selling gold jewelry, include the karat weight (purity)

Why include photos of the paperwork? These documents help establish the characteristics of your piece: metal type, gemstone type, designer brand, age and provenance. They also help prove the authenticity of your jewelry.

What if you don’t have any paperwork detailing this information? This is not uncommon. We would suggest going to a local jeweler to get an educated opinion. Jewelers can often give you a good idea about the characteristics of your jewelry for free.

For diamond jewelry it important to know the following information on the largest stone:

  • Shape
  • Carat weight
  • Color grade
  • Clarity grade
  • Cut grade (cut applies to round diamonds only).

Why are box and papers important? For designer jewelry, such as Tiffany or Cartier, collectors look to purchase the box and papers. It helps prove authenticity and therefore adds value. However, you can sell your jewelry without the original box or paperwork.


how to sell jewelry


How to sell diamond jewelry?

If you are selling a diamond ring or a piece of diamond jewelry it is important to establish the 4 C’s of your diamonds. This is what determines the price of your diamond. Once you have these, you can contact diamond buyers to receive price quotes online.

The 4 C’s are:

  • Color Grade – This indicates how much color, or lack thereof, that the diamond shows. Color grades range from D to Z with D being colorless and Z being a light yellow. For white diamonds, the less color in the stone, the more valuable it is.
  • Clarity Grade – This refers to the presence, of lack thereof, of imperfections in the stone. This grade considers inclusions that are visible on the diamond when set in the jewelry as well as those obstructed when set in the jewelry.
  • Carat Weight – This denotes how heavy the stone is, with a single carat weighing about 0.02g. The greater the carat weight, the more valuable the stone.
  • Cut Grade – This indicates the cut quality and proportions of the stone. The GIA does not grade fancy cut diamonds so if you see a cut grade associated with a diamond that is not round, this grade is from the jeweler.

This information can be found on diamond grading reports or certificates (such as a GIA report). Alternatively, it may be found on a jewelers appraisal or insurance appraisal.


Is it Safe to Sell Jewelry Online?

It is natural to feel anxious about selling your fine jewelry online. However it is completely safe to sell online as long as you choose to work with a reputable and established online buyer. Look for a buyer that is BBB accredited, has great reviews, fully insures your piece of jewelry, and does not have any hidden fees.

Bio: Written by one of our diamond, designer jewelry or luxury watch experts. With over 150 years of combined experience, our experts are able to comment on trends, share industry knowledge and provide diamond, designer jewelry and luxury watch education.

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