Sell Fancy Pink Diamonds

Hailing primarily from India, Brazil, and Australia, pink diamonds are greatly sought after by collectors and consumers alike due to their unique beauty and rarity. In recent years, pink diamonds have fetched staggering prices on the market. In April 2017, the record for the most expensive diamond or jewel ever sold at auction was broken with the sale of “The Pink Star”, a 59.6-carat fancy vivid pink diamond mined in South Africa. Notable sales like “The Pink Star” continue to add allure and value to the growing pink diamond market. WP Diamonds offers a free online service to sell your pink diamond in as little as 48 hours. Our in-house colored diamond experts will assess your item with precision and offer highly competitive pricing.

Get Your Offer

Sell Fancy Pink Diamonds To The Colored Diamond Experts.

How To Sell a Pink Diamond Online

Selling your pink diamond through WP Diamonds is a fast, secure process that will maximize your profit. Follow these 5 easy steps to sell your pink diamond online today:

  1. Fill out the online form.
  2. Receive your initial valuation.
  3. Make an appointment or mail in your pink diamond via free, fully insured FedEx Overnight Priority mail.
  4. Receive your final price offer.
  5. If you accept the final offer, get paid in as little as 24 hours.

What is the Value of My Pink Diamond?

One of the first questions you may be asking yourself as you begin the process of selling your diamond is: how much is my pink diamond actually worth? Pink diamonds are generally higher in value than colorless diamonds due to their rarity, but their ultimate worth depends on a few characteristics. The following five factors will greatly affect the value of your pink diamond:

  1. Color – The most important attribute to look at when grading a pink diamond is color. Color is determined by three qualities: hue, tone, and saturation. Hue refers to the actual color of your diamond, whether it be pink, brownish pink, purplish pink, etc. Pink is often modified by brown (the least valuable), orange, and purple. Tone signifies the lightness or darkness of the diamond’s color, and saturation refers to the strength or weakness of the color. When selling pink diamonds, the value generally increases as the saturation of color increases. Fancy color diamonds range from fancy light to fancy to fancy intense to fancy deep to fancy vivid. Fancy vivid is the most valuable. Where your pink diamond falls on this color scale will greatly determine its value.
  2. Cut – Different cuts can affect the look of the diamond and minimize or maximize your diamond’s color intensity, affecting its worth. Certain cuts are also more desirable due to what is in demand on the market at the time of sale.
  3. Clarity – Just like colorless diamonds, pink diamonds range from flawless to included. The more inclusions, or flaws, in your pink diamond, the lower its value.
  4. Carat – Typically, the greater the carat weight of your pink diamond, the higher its worth.
  5. Market Conditions – If your style of diamond is in high demand on the market, then its value will be greater. Market conditions at the time of sale can have a large impact on the price your diamond will fetch.

Where To Sell My Pink Diamond

Selling Option Pros Cons
Specialized Online Buyer Quick process and speedy payment. Specialized online buyers such as WP Diamonds are experts in colored diamonds. Will receive high price. Appointments available in limited locations.
Auction House Knowledgeable about colored diamonds. Can fetch high price. Lengthy process. Can be difficult to find the right auction house. Reserve may be set low and diamond may be purchased for cheap.
Craigslist/eBay User-friendly service Even with research, you may unknowingly undersell your item. Not the right place to sell a valuable colored diamond.
Pawnshop Convenient process Pawnshops likely will not specialize in colored diamonds and you may not receive the best price for your item. Pawnshops will flip the diamond to a specialized dealer for an immediate profit—profit you can have kept for yourself.
Consignment Can reach a targeted audience Jeweler may not specialize in colored diamonds. Lengthy process. No guarantee of sale.

How To Choose The Best Pink Diamond Buyer

One of the most crucial parts of the selling process is picking the best buyer. It’s important to do your research in order to find a buyer that suits your needs. The buyer you choose to sell your pink diamond with should have the following qualities:

  • Trusted buyer – Look at online reviews to ensure past customers have had a good selling experience. Choose a BBB-accredited company and look at their rating and past history.
  • No extra costs/hidden fees – Companies that charge hidden fees or extra costs may not have your best interests in mind and your final price may be lower than expected.
  • Large buying capacity – Due to the high price of colored diamonds, a company with a large buying capacity is best suited to purchase your pink stone.
  • Secure – Inquire about how the buyer ensures the safety and security of your diamond throughout the selling process. Is shipping insured? Will your diamond be opened on-camera?

Choosing the right buyer will ensure a seamless, satisfactory selling process.


Just like your fancy colored diamonds, our process is unique. We want to give
you the most accurate price. We ask that you fill out an initial
valuation form or call 646-758-0270. Call from 9am-5.30pm EST, Mon-Fri.


Complete our online
valuation form


Receive your initial valuation
by phone or email


Ship us your items fully insured
via FedEx at no charge
or make an appointment


A member of our team will
contact you with a full
valuation and offer


If you accept, payment can be
received within 24 hours

Can I Sell My Pink Diamond?

Once you have decided how you would like to sell your diamond and have chosen the right buyer for your needs, you may be wondering: what type of pink diamond can I sell? WP Diamonds accepts the following pink diamonds:

  1. Must weigh 0.20 carats or greater
  2. Can be loose or in a setting
  3. Must be fancy light or better
  4. Diamonds with or without a GIA certificate are accepted

Once you fill out the online form, a member of our team will be in touch shortly with our initial price offer. Due to WP Diamonds’ international size, huge scope, and financial backing, WP Diamonds is in a unique position to offer highly competitive prices for large purchases such as pink diamonds. If you are looking to maximize profit, then selling through WP Diamonds’ free, convenient online service is a great option.

Fancy Purple Diamonds

Many pink diamonds exhibit a noticeable purple hue. If your pink diamond exhibits a secondary purple tone, it may be labeled as either purplish pink or purple pink. These terms differ slightly:

  • “Purplish pink” diamonds – exhibit some purple hue but primarily a pink hue (ie. 20% purple and 80% pink).
  • “Purple pink” diamonds – exhibit an even larger amount of purple shade but are still mainly pink (ie. 40% purple and 60% pink)

When describing a diamond, the first adjective (in the above examples either purplish or purple) is considered the modifier and pink is considered the primary color. If the modifying color is more valuable than the primary color, the modifier will increase the stone’s value. If the modifying color is less valuable than the primary color, the modifier will decrease the stone’s value. For example, because brown is a less valuable stone color than pink, a brownish pink stone will be less valuable than a pure pink stone.

There are also many diamonds that are primarily purple but exhibit a pink hue. These diamonds will be called pinkish purple or pink purple diamonds. Because the demand and rarity of pink and purple are comparable, purple pink diamonds are very similar in value to pink purple diamonds, and purplish pink diamonds are very similar in value to pinkish purple diamonds. WP Diamonds purchases an array of pink and purple diamonds of varying intensities.

Why Are Diamonds Pink?

Due to the extreme pressure and heat that diamonds endure in the Earth’s mantle, some diamonds experience defects in their crystal lattice structure. These defects mean that the diamond selectively absorbs light, giving the diamond its pink color.

International Reach

As a division of White Pine Trading LLC, an established diamond trading business in the US and Europe, WP Diamonds is part of a globally-reaching company with a stellar reputation. We work with customers of all sizes, from individuals and private dealers to large corporations. Our size and scope gives us access to the most current price fluctuations, meaning we can offer you competitive prices for your pink diamond. We are proud members of the leading trade associations in the industry and continually run our business to the highest ethical standards.