Sell Your Zales Jewelry Securely

Zales is a pioneer in the retail jewelry market, providing fine jewelry options at affordable prices for its wide array of customers. WP Diamonds offers a secure and fast service to sell your Zales jewelry both online or via appointment. Get your price quote today. A member of our team will contact you shortly after you make your inquiry to establish the next steps with you and answer any questions you may have.

Get Your Offer

Sell Zales Jewelry Securely Online or Via Appointment in NYC, LA or Dallas

Zales History

 In 1924, brothers William and Morris Zale and business partner Ben Lipshy opened the first Zales Jewelers store in Wichita Falls, Texas. The store separated itself from its competition by offering a credit plan to make its jewelry far more affordable for its customers. Zales quickly established itself in the marketplace as a high-quality, affordable option for the average consumer. The company has expanded throughout the 20th century and was purchased by Signet Jewelers in 2014. Under the umbrella of Signet Jewelers, Zales continues to lead the way in the retail jewelry market to this day.

The Reality of Selling

Selling your Zales jewelry can be a profitable venture, but there is some information to keep in mind as you begin the selling process. Because of the high markups on diamonds throughout the diamond industry, and particularly from jewelers such as Zales, you will likely receive 20%-25% of the original retail price of your item. These steep price markups are oftentimes the result of large jewelers’ need to cover high marketing costs and overhead expenses.

How Much Is My Zales Jewelry Worth?

There are a few factors that will affect the value of your Zales jewelry:

  • Condition – It is important to assess the condition of any gems or diamonds on your item. Chips or abrasions on stones will lower your item’s value.
  • Quality of Diamonds/Gems – The clarity, color, and carat weight of any diamonds on your piece can largely determine its value. If you do not have this information, a local jeweler can typically provide this free of charge.
  • Market Conditions – If the demand for your jewelry item is high in the marketplace, your item will fetch a higher price.

Contact Our Experts

Our experts have over 150 combined years of experience in the jewelry industry and in depth knowledge of branded jewelry pieces. Fill out the online form today to receive your price quote from our experts.

CALL 646-758-0270

Our experts buy and sell Zales jewelry day-in day-out

How To Sell Zales Jewelry

In order to sell your Zales Jewelry, you must gather as much information and paperwork as you can find. There are a few important pieces of information that you will need so that a buyer can accurately assess and value your jewelry. Be sure to gather the following items and include these when you fill out the online form:

  • Copy of Receipt
  • Style Name
  • Photo of Item

How It Works

5 steps to sell your Zales jewelry quickly and easily online.

Our Process


Complete our online
valuation form


Receive your initial valuation
by phone or email


Ship us your items fully insured
via FedEx at no charge
or make an appointment


A member of our team will
contact you with a full
valuation and offer


If you accept, payment can be
received within 24 hours

Appointments Available

If you prefer you can setup an appointment in NYC, Dallas or LA where one of our experts would be able to value your item and make you an instant offer to purchase the item. We have secure and modern offices with state of the art viewing rooms on 5th Avenue NYC and also conduct appointments in Dallas and Beverly Hills Los Angeles.


We work with our insurers

and Brinks to transport your Zales items. We provide

you with a free and fully insured FedEx Priority Overnight Shipping Label.

What’s more, packages are always opened on camera to ensure that

your Zales jewelry is protected.

Insurance and Delivery